Building Brands.
Supporting Makers.
Strengthening Communities.

MISSION

With over three decades of shaping iconic natural food brands, Jack Acree now brings his industry expertise to the frontlines of food innovation, championing the next generation of makers and farmers.

“I believe good food can do more than nourish—it can connect us, empower communities, and drive meaningful change.”

— Jack Acree

what i do

Consulting & Brand Strategy

Helping Early stage and scaling brands get retail-ready and retail-right.

Retail Execution
& Distribution

Navigating KeHE, UNFI, Whole Foods, and beyond with practical insights and relationships.

Community Building

Connecting stakeholders, from farmers to founders, to build a stronger regional food economy.

ALEXIA

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ALEXIA

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ALEXIA • ALEXIA •

Terra Chips

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Terra Chips

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Terra Chips • Terra Chips •

Saffron Road

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Saffron Road

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Saffron Road • Saffron Road •

  • "Jack was invaluable during the launch of our first frozen CPG brand. From day one, he provided the kind of detailed and actionable guidance that only comes from real experience, helping us anticipate speed bumps before they became problems and navigate pitfalls we didn’t even know existed. The impact Jack had on our business and the trust we developed in his judgment and character made asking him to join as an advisor an easy decision. He’s the kind of partner every founder hopes to find.​​​​​​​​​​​​​​​​"

    – HANNAH CHENG –

    Co-Founder of Mimi Cheng’s

  • “Jack is the advisor and advocate you want in your corner as you look to build your brand or accelerate your growth plans. He truly gets it and is someone I trust implicitly with a no-nonsense partnership approach that delivers results and builds relationships that are engaging and impactful.”

    – JEREMY ISENBERG –

    President of Chex Finer Foods

  • "When it comes to building the brands that can succeed in the grocery industry, Jack Acree has seen and done it all. I've worked with Jack for nearly two decades and he continues to champion and provide essential support for innovative emerging brands."

    – ERROL SCHWEIZER –

    CPG Lifer, Publisher of
    The Grocery Checkout Newsletter

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